Bjorn Moberg

Bjorn is a solution-oriented business leader with over 15 years of experience from cross-border deliveries of small packages direct to worldwide consumers. He has a wide perspective on e-commerce shippers' and their needs after being locally based to support e-commerce shippers in Europe, China, and the US. He has been in the cross-border game since everything was postal cross-border, to being part of the fast shift into alternative last-mile carriers, which has supported the growth in the e-commerce volumes and, in most cases, also improved the delivery journey for consumers around the world. Last year he joined PostPlus, a company devoted to supporting e-commerce shippers with delivery solutions to key e-commerce markets. He’s on a daily hunt for the perfect sustainable last-mile carrier in key e-commerce destinations to improve the delivery experience even further for PostPlus’ customers. Bjorn holds a Master of Science in Business Administration and Economics degree from Stockholm University. Part of his degree included studies conducted locally in Beijing, China, and Palm Beach, the USA

---

Presentation

Win the loyalty of the European online consumer.

In 2021, the European e-commerce market grew by 13% to an estimated value of about USD 720 billion. On average, the European online consumer loves to buy cross-border with a highlight on US-based brands; but how can you earn their orders with an increasing number of consumers returning to the physical store, the stronger US-Dollar, the rising inflation, the new European Tax scheme for cross-border, and a stronger focus on suitability?